News

Impact Sales & Marketing, Belux, appointed by Herta (part of Nestlé Belgilux)

18/03/2021

EFMP partner, IMPACT SALES & MARKETING BELUX, are proud to announce that they have been appointed by HERTA BELUX to set up and manage a dedicated Field Sales force in BELGIUM-LUXEMBURG. 

This exciting,  3-year partnership with HERTA BELUX launches on the 1st April 2021. The aim of this long-term partnership is for Impact Sales and Marketing Belux to further develop the Herta business in the Belux Retail Food market by providing and managing a permanent Field Sales Team who are committed to achieving both daily and long-term sales performance targets on the shop floor. 

To this end, Impact Belux will manage a dedicated Team for Herta consisting of 1 Project & Field Sales Manager, 6 permanent Sales Representatives and an additional Ad Hoc Flex Team of 4 Sales Reps who will perform several sales drives throughout the year in the Proximity/Convenience channels. 

This new partnership between Impact Sales & Marketing Belux and HERTA is largely influenced by, Impacts 4  ‘Keys of Success’ listed below:

1.Field sales expertise in the FMCG/Retail Food sector: Impact Sales & Marketing Belux are a leading Field Marketing company with exceptional Field Sales expertise in the Retail Food channels delivering high-end Field Sales solutions to major FMCG players in Belgium-Luxemburg. 

2.HR Capabilities: Impact Sales & Marketing Belux  have a qualitative recruitment & selection processes in place and are permanently committed to investing in people to grow and develop the talents and career path of their staff, resulting in a low people turnover.

3.Technology: Impact Sales & Marketing Belux   have high-end Reporting & Data capturing systems, In-House BI & IT Capability, and are committed to continuous development in new innovative functionalities and technologies (CRM, ERP, Extranet)

4.Willingness - Eagerness to work with HERTA: Impact Sales & Marketing Belux  are very cooperative / collaborative / Transparent / Show a lot of Commitment / Passion for FMCG / Motivation / Pro-Activeness

An intensive and exciting 2 days “Kick-Off” will be organized at the beginning of April to welcome, equip, and train staff while building strong  team-cohesion for Impact Belux’s brand new Field Team, HERTA.

Impact Sales & Marketing, Belux is really proud to have been appointed by HERTA, Belux, and cannot wait to start delivering success for this new important partnership.

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