In a rapidly evolving business landscape, the power of effective sales drives has become undeniable. Since March 2023, a remarkable surge in demand for sales drives has taken the FMCG industry by storm. At the forefront of this trend is our EFMP Belgian partner, Impact Sales & Marketing BeLux, a trailblazing company which is revolutionizing the way brands rebuild distribution and visibility in franchised supermarkets, convenience stores, and out-of-home outlets.
The Recipe for Success
What sets Impact Sales & Marketing BeLux apart from its competitors is its winning formula for success. Recognizing the need to cater to diverse client requirements, the company has established three teams of seasoned Sales Representatives, each dedicated to different channels - Retail Food, Proximity, and OOH. These professionals possess a wealth of experience in product introduction, promotional sales, and merchandising, forming the backbone of the company's ability to act with responsiveness and efficiency.
But the secret ingredient lies in their enlightened management. Guided by experienced project managers and team leaders, who are genuinely passionate about the world of retail and FMCG brands, Impact Sales & Marketing BeLux creates a culture of dedication and excellence. This leadership drives the exceptional outcomes of their sales drives, leaving clients impressed and satisfied.
Innovation Boosting Performance
Embracing the power of technology, Impact Sales & Marketing BeLux has harnessed the potential of an innovative CRM tool. This cutting-edge software empowers Sales Representatives to capture data and in- store photos in real-time, enabling instant reporting of performances against established KPIs. The results are made accessible through a tailor-made, visually appealing reporting platform, giving clients a clear picture of the impact of their sales drives.
Astonishing Results
The effect of Impact Sales & Marketing BeLux's sales drives has been nothing short of astonishing. Clients have witnessed their products soaring to prominence, making grand entrances onto shelves, and gaining significant visibility with increased facings and privileged placements. The strategic installation of POS materials has proven to be a game-changer, leading to an increase in successful orders for promotional displays.
As the enthusiasm for sales drives continues to grow, Impact Sales & Marketing BeLux has cemented its position as an industry leader, spearheading the revolution in FMCG distribution. With unmatched expertise, enlightened leadership, and innovative technology, the company stands as the go-to partner for FMCG manufacturers seeking to shine in a fiercely competitive market.
The success stories are a testament to Impact Sales & Marketing BeLux's commitment to its clients and their brands, operation after operation. With a strong sense of purpose, the company continues to reshape the future of sales drives and to propel brands to unprecedented heights of success.